A Trusted Partner in Your Technical, Marketing and Business Plans

Our goal is to become a trusted partner with your company. A partner that takes the time to understand your business, your technologies, your products, and the market spaces you serve. We take the time to understand your business and technical intelligence needs so we can provide you with meaningful information that is accurate, timely and cost-effective. As a trusted advisor, we pledge to provide your company with this intelligence in the most ethical and confidential manner.

Lakeside Solutions was founded by Jerry Pollack, a graduate engineer and technical marketing professional with over three decades of technical marketing, product management, and market research experience. The company specializes in providing product, marketing and technical consulting for business-to-business and commercial companies to support the strategic decision-making process.

Society of Competitive Intelligence Professionals Code of Ethics

• To continually strive to increase the recognition and respect of the profession.
  
• To comply with all applicable laws, domestic and international.
  
• To accurately disclose all relevant information, including one’s identity and organization, prior to all interviews.
  
• To avoid conflicts of interest in fulfilling one’s duties.
  
• To provide honest and realistic recommendations and conclusions in the execution of one’s duties.
  
• To promote this code of ethics within one’s company, with third-party contractors and within the entire profession.
  
• To faithfully adhere to and abide by one’s company policies, objectives, and guidelines.